Women to Women Media

Launching an Editorial Platform for Women
 

Industry

Publication· Digital Media

Engagement Type

Brand Development, Digital Marketing

Channels

Print, Website

Project Overview

 

Women to Women is a Plant City–based lifestyle media brand creating print and digital content for women across generations. The brand serves as a platform for empowerment, local culture, and resource sharing.

Our engagement supported Women to Women’s launch by establishing a cohesive brand identity, digital foundation, and visual content library that their internal marketing team could activate across channels.

Our Work

  • Branding & identity development

  • Website design & launch support

  • Content production (photo & short-form video)

  • Pinterest content for credibility & discovery

  • Print collateral (business cards)

  • Technical onboarding (domains, hosting, operations)

Women to Women has an in-house marketing lead, making this a campaign handoff model where Social Spark built the assets and infrastructure their team could continue activating post-launch.

Brand Positioning

  • Brand Personality

    editorial, warm, modern, community-centered

  • Editorial Subjects

    editorial, warm, modern, community-centered

  • Format Model

    print publication, digital media hub, & community platform

Women to Women reflects how Social Spark supports brand launches by:

  • Developing identity systems

  • Establishing digital infrastructure

  • Producing multi-channel creative assets

  • Collaborating with internal teams

  • Preparing founders for ongoing marketing activation

By supporting their in-house marketing lead, Social Spark built the foundation required for a lifestyle media brand to enter the market with credibility and clarity.

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